Branding / Identity Development / Print / Digital Design / Signage / Wayfinding
CSU’s AgriPark is a place where tenants from around the world will work side-by-side to tackle complex global issues. Its visual identity needed to communicate collaboration, innovation and sustainability.
Positioned in Wagga Wagga, in the heart of the vibrant Riverina region, CSU’s AgriPark is part of a powerful existing agricultural network, and by design fosters innovation, entrepreneurship, synergy and collaboration through co-location. The Park will not only invigorate agriscience research in the Riverina but also impact on agribusiness, science and research on the national and international stage. To facilitate awareness of the development and attract tenants, we developed the Park brand and a suite of marketing materials, including hoarding and print publications.